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Hot coals in Balboa Park

 

So if I have cold coals, exactly where should I place them? Can I mix them in?

Balboa Park, San Diego, CA

YMCA of San Diego County 2012 Human Dignity Award Breakfast

This morning I had the privilege of attending the 27th Annual YMCA of San Diego County Dr. Martin Luther King, Jr. Human Dignity Award Breakfast.  It was a terrific event that was well-organized and very well-attended with over 1,000 participants. The program honored both Dr. King’s legacy and this year’s award recipient Ambrose Brodus Jr.

The keynote address, delivered by Rev. Dr. Arthur Cribbs, Jr., was very moving and covered a range of issues from civil and immigrant rights to marriage equality, the Occupy Wall Street movement, and the divisive factions forming due to diverse beliefs. The next time Dr. Cribbs speaks in San Diego, I will definitely try to make it.

Sidewalk Cafe

Casper at sidewalk cafe across from Balboa Park in San Diego

Casper waits patiently by our table at a sidewalk cafe near Balboa Park. The air was a bit chilly (for San Diego) that morning. He either is awaiting his portion of breakfast or thinking “Hurry up! I want to head back to the park”.

Shot with an iPhone.

Casper in Balboa Park, San Diego

 

Casper. Happy. In Balboa Park. Posing for my iPhone. Ready to pounce on some squirrels.

Push button for 2012

I’m looking forward to a fantastic 2012.

2011 was filled with great client projects that kept me running non-stop through the end of December yet unfortunately the photoblog ended up on the back burner. But not in 2012! (fingers crossed).

The goal is to return to posting visual diary images with much more frequency. Between my iPhone, DSLR, and GoPro I always have a camera with me so it really is a question of pausing, being mindful, and making it happen.

2012 resolution = make it happen.

Haleakala summit

This is another image from the Maui trip mentioned in yesterday’s photoblog post. It was taken from the summit area at Haleakala.

I’ve decided I really need to start updating the photoblog with a bit more frequency. I’ve been so focused on client projects recently that the blog has fallen to the back burner. I had also thought of writing more articles on web video marketing but have since decided those would be best saved for well-designed PDFs to share with my clients.

2,500 miles south of San Diego

Haleakala National Park

 

A couple months back we had the chance to get out of San Diego for a week in Maui. This image was taken when we visited Haleakala National Park. Volcanic activity formed most of the terrain and the views from the summit are spectacular. The prickly plants in this image are the Haleakala silversword which can only be found in this park.

Thank You San Diego County Hispanic Chamber

 

SDCHCC star

What a great surprise!

At last Thursday’s mixer for the San Diego County Hispanic Chamber of Commerce (SDCHCC) fellow creative Alicia Santistevan and I were recognized for our contributions.  I had recently completed a couple of  videos for the Chamber to help promote its mission and Alicia has been offering support as a pro photographer  (be sure to visit her site).

It was an honor to be recognized by such a fine organization, and I look forward to continuing to support its development and the business community it serves. Thank you!

San Diego County Hispanic Chamber of Commerce membership video

The enthusiasm of a business organization’s membership base often determines its success. The San Diego County Hispanic Chamber of Commerce (SDCHCC) is very fortunate to have a HIGHLY enthusiastic group of members supporting it.

We recorded this production at The Keating Hotel in downtown San Diego this month as part of a project to share the membership experience with others. The video will be used to highlight the benefits of joining the SDCHCC with future members and will be included in an upcoming membership drive campaign.

Special thanks to:

  • Albert Clark-Castaneda, Patricia Kor, Juan Pablo Troncoso, Alicia Santistevan, Stacey Praizner, and Patricia Iverson for being our excellent on-screen talent. Your excitement for the project and participation in the production created something unique and authentic. Your testimonials were sincere, inspirational, and reflected the diverse group of members that form the SDCHCC
  • The Keating for letting us use their beautiful boutique hotel. If you are visiting San Diego and staying in the Gaslamp District, this is the place to stay.
  • And last, but so far from least – Samya France – the SDCHCC Marketing Director who’s enthusiasm for this project kept propelling it forward. Her coordination efforts and behind-the-scenes support led to a smooth production and the creation of a great markting tool for the chamber.

Thank you San Diego County Hispanic Chamber of Commerce for  allowing me to share your story.

Share your story with online video

“Everyone has a story to share”.

What I do is help businesses meet their goals (increase sales, participation, donations, etc) through documentary marketing. Together, clients and I collaborate to share their unique messages through video in a way that is authentic and resonates with viewers. The videos are then added to websites, shared through social media outlets, and published in email campaigns.

The short, doumentary-style format builds a connection between your business and clients by allowing them to get a candid look into your business. If your business is 100% online, it makes the experience more personal. If your business involves face-to-face interactions, the video allows for you to make an initial contact (“break the ice”) and begin the sales process. In either form, you are building a bond between your brand and consumers.

You have a terrific story to share. Be sure to get it out there.

 

Contact

Kevin Lare Media
San Diego CA
Production office: 619-866-3463
info@kevinlare.com

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